Privacy Policy

At EarthWise Natural Health, we value your trust and are committed to protecting your personal information. This Privacy Policy explains how we collect, use, and safeguard the information you share with us when you visit our website, make a purchase, or engage with our content. We believe in transparency, and we want you to feel confident that your data is treated with care, respect, and responsibility. Please take a moment to read this policy to understand how we work to keep your information safe.

At EarthWise Natural Health, we are committed to protecting your personal data and being transparent about how we collect, use, and store your information. This Privacy Policy outlines how we handle your data in line with the UK General Data Protection Regulation (UK GDPR) and applicable privacy laws.

1. Who We Are

EarthWise Natural Health is operated by [Your Legal Business Name] in the United Kingdom. If you have any questions about how we handle your personal data, you can contact us at:
[Insert Email]
[Insert Business Address]

2. What Information We Collect

We may collect the following information when you visit our site, make a purchase, or interact with us:

Information you provide directly:

Name, email address, and phone number
Delivery address and billing details
Health-related disclosures (optional, e.g. allergy notes in comments)
Any messages sent via contact forms, emails, or customer support

Information collected automatically:

IP address and browser type
Pages visited, time spent on site, and referring URL
Device type and operating system
Cookie data (see Section 5 below)

3. Why We Collect Your Information

We process your data based on the following lawful grounds:

Purpose

Legal Basis

To fulfil your order

Performance of a contract

To respond to enquiries or support requests

Legitimate interest (customer service)

To send you updates or marketing (if opted-in)

Consent

To improve our website experience

Site functionality & Analytics

To comply with legal obligations

Legal obligation

4. How We Store & Protect Your Data

All personal data is securely stored on servers managed by Wix.com Ltd, our website platform provider. Wix complies with ISO/IEC 27001 and is GDPR-compliant. We do not sell or rent your data, and only authorised individuals with a business need may access it.

We retain your data for as long as necessary to fulfil the purposes for which it was collected, including legal, accounting, or reporting requirements

5. Cookies & Tracking

Our website uses cookies and similar technologies to:

Provide a functional shopping experience
Analyse website traffic and improve usability
Understand how visitors interact with content

Cookies are placed by Wix and may include third-party services such as:

Google Analytics (for website performance data)
Facebook Pixel (for retargeted ads, if used)
Mailchimp or similar (for newsletter tracking, if integrated)

You can control cookie preferences via your browser settings or through any cookie banner provided on our site.

6. Who We Share Data With

We only share your data with trusted third-party providers when necessary to operate our website and fulfil orders:

Wix (website + hosting)
Payment gateways (e.g. Stripe, PayPal)
Email services (e.g. Mailchimp, if connected)
Shipping partners (for delivery purposes only)

We never sell or rent your data.

7. Your Rights Under UK GDPR

You have the right to:

Access the personal data we hold about you
Request correction of incorrect or outdated data
Request deletion of your data (subject to legal exemptions)
Withdraw consent for marketing communications
Object to data processing in some cases
Lodge a complaint with the Information Commissioner’s Office (ICO)

To exercise your rights, contact us at: [Insert Email Address]

8. Updates to This Policy

We may update this Privacy Policy from time to time. Changes will be posted on this page with an updated effective date.